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Owning a business means wanting to make the best choices in order to create a successful, lucrative future for your company. With that said, one of the most important areas you should focus on is your website, or more specifically,...
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Before you can figure out how best to advertise your product and get it sold, you have to figure out who you’re selling it to. What problems was your product created to solve, and what types of consumers are most...
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The key to getting your ideal ROI from Facebook ads is simple, but the path to lowering your CPA is not as cut and dry as understanding the end goal makes it seem. If it were, simple actions like better...
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The days that found pretty much everyone accessing the web from a standard desktop setup at a single fixed location are long over with. Not only are mobile devices in general steadily becoming people’s preferred way to go online in...
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If you are struggling to market and advertise your YouTube channel, then you may want to rethink your strategy. Here are some tips on how to gain more viewers and have your videos get more reach. Conduct Research in Your...
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It goes without saying that social media marketing is an important part of building brand awareness here in the digital age. However, there’s still a fine art to doing it correctly and maximizing your return on investment. Here are a...
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Email can be an important part of any business. This can be true not only when it comes to communicating within your company, but when it comes to reaching out to potential customers or clients as well. Developing an email...
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Establishing a solid, comprehensive social media presence for your business is definitely a start when it comes to rounding out your online marketing strategy, but it’s not the whole picture in and of itself. Social media engagement is just as...
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If your site converts well, you have an excellent opportunity to increase traffic and see the sales come rolling in. You can buy extra visitors, but they’re not high-quality and will bounce back out as soon as they hit your...
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From the dawn of time, humanity has used imagery to communicate with the rest of the world. Cave drawings and hieroglyphics were only the beginning of the human race’s love affair with the universal language of pictures rather than words;...
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